GM – Me pillé (I caught myself) – James Roussel, canadian e-commerce, UX and digital expert. Toronto and Montreal

GM – Me pillé (I caught myself)

By j.roussel on February 25, 2012in BBDO, Chevrolet, Development, GM, Project

Client:GM

Brand: Chevrolet Foundation

Campaign: Econductores Chevrolet (Chevrolet eco-drivers)

Project Management and development of a Facebook application that by using facial replacement on video, lets drivers realize common driving errors.

Year(s): 2011 & 2012