Category: Creativity

Vitamin Selector tool

By j.roussel on June 13, 2018in Creativity, decision tree, Design, Development, TSC

Campaign: Vitamin Selection Tool

End to end management of creative services, IT, content and the agency to support a tool that would navigate our categories with a decision tree to facilitate our users experience in buying this health and fitness sub category.

Year: 2018

Design, and development coordination of miscellaneous merchandising zones at TSC.ca

By j.roussel on March 13, 2018in Creativity, Design, Merchandising Zones, TSC

Creation of zones to support the operation of the digital merchandisers and increase the web share of the revenue.

The Shopping Channel – Website redesign

By j.roussel on January 19, 2018in Creativity, Responsive, Rogers, The Shopping Channel, TSC

TSC redesigned website with old hero banner zone

Migration of TSC form a static desktop website and and old fashioned mdot site to a single fully responsive website.

High Heels High Hopes

By j.roussel on June 14, 2014in Creativity, Development, Pixel Dreams, Project

High Heels High Hopes website accounts management, planning and development.

Orbisun

By j.roussel on May 1, 2014in Creativity, Pixel Dreams, Project

Hands on experience on an end-to-end internal project for the agency. Including content creation and population.

Quaker Website

By j.roussel on April 10, 2012in BBDO, Creativity, Development, Oatmeal, Pepsi Co., Quaker

Microsite development for a regional campaign.

Av Villas Bank Website

By j.roussel on April 1, 2012in Bank, BBDO, Creativity, Financial Institutions, Project, Responsive

Client: Grupo Aval Financial Group

Brand:AvVillas Bank

Campaign: Institutional

Project Management of AvVillas Bank Website redesign.

Year(s): 2011 & 2012

Chivas Regal – Art of Hosting

By j.roussel on March 31, 2012in BBDO, Creativity, Development, Pernod-Ricard, Project

Project Management of Facebook application and stand alone applications (for iPad and PC) that allowed the generation of Chivas Regal T-shirts with the shape of a bottle personalized with the customer’s answers to a small survey done in each channel.