j.roussel – Page 4 – James Roussel, canadian e-commerce, UX and digital expert. Toronto and Montreal

Mountain Dew Crew

By j.roussel on January 16, 2012in BBDO, Dew, Mountain Dew, Pepsi Co., Project

Client:PepsiCo

Campaign: Dew Crew Contest 2012

Project Management for the creation of Free Facebook html5 video edition platform for the participation in the contest. Geo reference map with Dew Crew’s route through Colombia and visits and samplings calendar.

Year(s): 2011 & 2012

tocayometro (dot.co)

By j.roussel on January 5, 2012in .co, BBDO, Creativity, Domains, dot.co, Project

Project Management for the Creation of an interactive platform to engage visitors into buying .CO domain names.

Mountain Dew Crew – website and app

By j.roussel on December 15, 2011in BBDO, Creativity, Dew, Mountain Dew, Pepsi Co., Product Strategy, Project

Client:PepsiCo

Brand:Mountain Dew

Campaign: Dew Crew Colombia 2012

Project Management Dew Crew contest (website and app) and blog development and content strategy planning for the route.

Year(s): 2011 & 2012

7upolis.com

By j.roussel on December 12, 2011in 7up, BBDO, Pepsi Co.

7upolis.com – BBDO project for Pepsi Co.

Asobancaria

By j.roussel on December 1, 2011in Asobancaria, Bank, Banking, BBDO

Project Management for Fraud in tweets project, that included a website that graphically showed fraud and financial fraud tweets in Colombia in order to increase awareness of the issue as well as an enabled a passwords change reminder tool.

Terpel – Oiltec Microsite

By j.roussel on October 17, 2011in BBDO, Energy Vertical, Oiltec, Terpel

Project Management and support in Digital Account Management.

Chivas Regal Home Party

By j.roussel on September 12, 2011in BBDO, Design, Pernod-Ricard

Facebook party scheduling application for the Whiskey brand. It was so successful in Colombia the Mexican branch bought it again from BBDO latin America.